Popski SOFTFORM - The Feeling Is Everything
Silk like softness. Effortless style. Meet the fabric you'll never want to take off.
There's something about finding that perfect piece of clothing. The one you reach for without thinking. The one that feels incredible the moment you put it on, looks effortlessly put together and somehow works for just about everything.
At Popski, we believe the best pieces don't make you choose between looking good and feeling good.
That's why we're introducing SOFTFORM . Our signature fabric, designed to bring a new level of softness and everyday comfort to your wardrobe.
Not All Soft Is Created Equal
SOFTFORM is all about the feeling.
Made from a carefully considered blend of 78% viscose, 18% polyester and 4% elastane, our fabric combines a beautifully smooth, silk like touch with a fluid drape and just the right amount of stretch.
The high viscose content gives Softform its signature softness, creating that incredibly comfortable feeling against the skin. The added stretch allows the fabric to move naturally with your body, while the blend offers a beautiful balance of softness and structure.
The result is something special. A fabric that feels indulgent without being precious. Relaxed without looking shapeless. Soft enough to lounge in, yet considered enough to wear anywhere.
And because great clothes should work with your lifestyle, Softform is machine washable on a cold, gentle setting.
Meet Your New Off Duty Uniform
We wanted SOFTFORM to be more than just a fabric. We wanted to create the pieces you'll build your everyday wardrobe around.
Enter three Popski essentials: The Baggy Box Trouser, The Chalet Half Zip and The Supersoft Crew.
Designed to work together or stand alone, each piece brings its own personality to the collection while sharing that unmistakable SOFTFORM feeling.
The Baggy Box Trouser - Relaxed Looks Good on You
The foundation of your new favourite outfit.
Our Baggy Box Trouser is everything we love about effortless dressing. A relaxed, wide leg silhouette, a comfortable pull on waistband and a beautifully fluid finish that falls naturally against the body.
It's the trouser you throw on for an early flight, a slow Sunday morning or an afternoon wandering through your favourite mountain village.
The secret is in the fabric. Softform gives the Baggy Box Trouser that perfect combination of softness and movement, allowing it to fall effortlessly without feeling restrictive.
Comfortable enough to forget you're wearing them. Stylish enough that everyone else notices.
The Chalet Half Zip. Your Most Worn Layer, Reimagined
Some pieces just work. The Chalet Half Zip is one of them.
Relaxed, understated and effortlessly cool, it's the layer you'll find yourself reaching for wherever you're heading.
The Softform fabric gives the Half Zip its beautifully soft feel and relaxed structure, creating an easy silhouette that looks just as good paired with the Baggy Box Trouser as it does with your favourite jeans.
Wear it zipped up for crisp mountain mornings, open over a Second Skin for a layered look, or thrown on before heading out for coffee.
From airport lounges to alpine afternoons, this is the kind of piece that makes getting dressed feel easy.
The Supersoft Crew. The Everyday Essential, Elevated
Meet the jumper that makes simplicity look good.
Our Supersoft Crew takes everything you love about a classic crew neck and gives it the Softform treatment.
Exceptionally soft against the skin, with an effortless fit and beautifully relaxed feel, it's designed for those days when you want to look put together without overthinking your outfit.
Pair it with the Baggy Box Trouser for a coordinated set, style it with tailored trousers for an elevated off duty look, or layer it over your favourite Popski essentials.
It's uncomplicated, versatile and almost impossible to take off.
Exactly how a great crew should be.
Three Pieces. Endless Ways to Wear Them.
The beauty of SOFTFORM is that it fits effortlessly into your life.
The Baggy Box Trouser paired with the Chalet Half Zip creates the ultimate travel set. Switch to the Supersoft Crew for relaxed weekends, or mix the individual pieces with the rest of your wardrobe.
Our understated colour palette makes styling simple, allowing you to create complete looks without compromising on comfort.
From long weekends in the mountains to everyday life back home, these are pieces designed to move between moments, seasons and destinations.
No complicated styling. No saving things for special occasions.
Just really good clothes that you'll want to wear on repeat.
The Feeling Is Everything
For us, SOFTFORM represents something simple: the belief that the clothes you wear most should be the ones that feel the best.
It's about the softness you notice the moment you put something on. The way the fabric moves with you. The effortless confidence of wearing something that feels just right.
And it's about creating a wardrobe that works as hard as you do, without ever looking like it's trying too hard.
Once you feel SOFTFORM, you'll understand.
Discover the Popski SOFTFORM collection, featuring the Baggy Box Trouser, Chalet Half Zip and Supersoft Crew.